The "New" Lacoste Red! Label from the Spring/Summer 2009 collection of the legendary French brand that invented the polo shirt.Designed by creative director Christophe Lemaire, this relatively younger fashion statement focuses on slim-fit cuts that are inspired by 1960s London.
“Think of the Mods-meet-Mary Quant, with a dash of street golf with funky Warhol pop colours and musical references from the 1960s and early ’80s hip-hop,” said Lemaire.
For the guys, the classic polo shirt gets revamped with a smaller collar, a narrower placket with two buttons and an extended tail, as well as slim-fit shirts in gingham checks worn under a cardigan in pique jersey.
For the girls, the polo is recast as a boyfriend fit in tangy colours with contrasting ribbing on collar, sleeve and breast pocket. There is also a nylon blouson in window-pane checks that you can fold into a grab-and-go bag. A range of quilted nylon sports bags with matching sneakers complements this new segment from Lacoste.
The slimmer fit and colourful combinations inspired by the ’60s style of this capsule line generate a fresher and younger look in comparison with its mainstream collection. The classic polo is given a new lease of life with narrower shoulders and a trendier fit that will please the fashion-alert Lacoste fan. It’s a great way to wear uncomplicated classic styles with a fashionable twist.
Source: New Straits Times
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