Monday, June 15, 2009

Fashion Designers: "Small is Beautiful"

fashion model
Catwalk sample size items are rarely understood outside the world of fashion. Partly because they are an average two to four in British sizing and not many of us would be able to squeeze into them.

Fitted directly on to models who are chosen by the designers or casting scouts, they are generally slimmer — and younger — than those featured in glossy fashion magazines.

This is partly because designers believe that slimmer frames show off their clothes in a better light and make a bigger impact when the catwalk images are reproduced.

Another reason is that less established designers are also limited to the models they can use.

Without the production budgets of the big labels they are restricted to less experienced girls or what is known in the industry as “new faces”. These younger girls, often in their early teens, are not physically fully developed.

While brands such as Dior, Prada and Armani can afford to make several different sample collections, up-and-coming designers can produce only one — which is shown on the catwalk.

And this is where sizing issues occur. Unlike newspapers, which work to short lead times and can shoot clothes in larger sizes from the boutiques, magazines shoot with a three or four-month lead time and are restricted to using the catwalk samples as the designs have yet to go into production.

Magazines also have to dress celebrities who may be a healthy size ten but are nothing like the “size ten” samples the designers send in.

It is also frustrating for fashion publications as they have a responsibility to uphold to their readers. Not only must they be careful to use models with attainable bodies but they need “to sell” what the model is wearing. This is why some magazines alter the finished images to make the models look a little fuller in the figure.

With the current trend for reinventing supermodels or using older models, designers may well have to rethink how they go about sizing their collections.

Source: Times Online

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Friday, June 12, 2009

Summer Fashion Walkthrough For Men and Women

summer fashion style
puma summer fashion styleHere's help. From zany colours, smart silhouettes to comfy fabrics, we bring you the latest fashion statements for men and women. Fashion experts tell you how to dress up this summer to make sure you stay tuned with the latest fashion
trends.

For Women:

There are countless style statements. Designer duo Hemant Lalwani & Nandita Raipurani underlines the hot picks...

1. Go for a full sequin shift dress either in black or a bright colour that is perfect for a summer night party. To complete the look, accessorise with a trendy clutch and slip into your chunky platforms.

2. A dress in a vibrant colour is must for summer. It can either be an easy, comfortable silhouette for the day or a trendy one for the evening.

3. A cool summer jacket teamed either with shorts/Bermudas is another great style for summer. It can be teamed up with chappals for a day look or worn with high heels during the evening. A big bag like a ‘jhola’ goes perfectly with this kind of a look.

4. Floral/nature prints/hand-painted look is cool for summer. This kind of a print can be on dresses or cool, open jackets.

5. In terms of silhouettes- jumpsuits and dhoti pants are hot trends. Celebrate this look with a great pair of high heels and a trendy bag.

For Men:

Designer duo Parvesh & Jai tell you the style mantra for an uber cool look...

1. For men's formal wear: Opt for suits which seem like they barely leave you room to breath. English suits with a slim, military look are in. Broad shoulders slim waisted, double breasted suits teamed with narrow trousers are in.

2. There is return of three-piece meaning that the waist coat has to be conservative and thus in the same fabric as the suit's other two pieces. Go for classic patterns like hounds tooth, herring bone, glenurguhart, pinstripe or rope-strip. Double breasted suits in Autumn colours made from sheer fabrics, printed with French patterns are hot this season.

3. The V-neck trend will not be just confined to the tee. V-neck kurtas, pullovers and shirts are hot. Bermudas, fitted linen trousers and capris in pastel shades are a must have.

4. The colour palette is a mix of metallic blues, shades of yellow, whites and purples. Gradient colours in a single outfit is also must have. As for fabrics, opt for tweed, cambric, poplene, chiffons, georgetts, khadi and raw silks.

5. Moving to accessories, the cinch belt is a real must have. Aviator gradient shades with colorful frames are a necessity.

Source: The Times of India

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Wednesday, June 10, 2009

Eco-Friendly Collection Of YSL


New York - With conservation and recycling the ultimate power trend, fashion designers across the globe are stepping up to do their part. On Monday, Yves Saint Laurent unveiled "New Vintage," an eco-friendly collection that is made up entirely of remnant fabric from past collections.

The new look features pieces that have been adapted to fit the French fashion house's classic silhouettes and looks. The collection features dip-dyed bustier dresses, embroidered trench coats, separates made in plasticized cotton, a Downtown bag and a sandal.

The limited edition and numbered collection will be sold exclusively at luxury retailer Barney's New York.

Source: AHN

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Monday, June 8, 2009

Polo Classic Rebirth!

The "New" Lacoste Red! Label from the Spring/Summer 2009 collection of the legendary French brand that invented the polo shirt.

Designed by creative director Christophe Lemaire, this relatively younger fashion statement focuses on slim-fit cuts that are inspired by 1960s London.

“Think of the Mods-meet-Mary Quant, with a dash of street golf with funky Warhol pop colours and musical references from the 1960s and early ’80s hip-hop,” said Lemaire.
For the guys, the classic polo shirt gets revamped with a smaller collar, a narrower placket with two buttons and an extended tail, as well as slim-fit shirts in gingham checks worn under a cardigan in pique jersey.

For the girls, the polo is recast as a boyfriend fit in tangy colours with contrasting ribbing on collar, sleeve and breast pocket. There is also a nylon blouson in window-pane checks that you can fold into a grab-and-go bag. A range of quilted nylon sports bags with matching sneakers complements this new segment from Lacoste.

The slimmer fit and colourful combinations inspired by the ’60s style of this capsule line generate a fresher and younger look in comparison with its mainstream collection. The classic polo is given a new lease of life with narrower shoulders and a trendier fit that will please the fashion-alert Lacoste fan. It’s a great way to wear uncomplicated classic styles with a fashionable twist.

Source: New Straits Times

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Friday, June 5, 2009

Price Hike On Luxury Goods

The luxury-goods sector is going out of fashion. Aquascutum, whose customers included Humphrey Bogart and Lauren Bacall, has threatened mass redundancies just days after renowned French fashion house Christian Lacroix went into administration. Yet the luxury-goods sector continues to trade at a glitzy premium to the wider market.

In the past that premium reflected an assumption the sector's super-rich target customers would be immune to an economic downturn. But this recession has proved that theory wrong. Sales are falling across the sector as even big spenders have cut back, influenced as much by the idea it's no longer fashionable to flaunt wealth as by waning incomes.

Yet since the stock market rally began in March, luxury goods have outperformed the wider market despite a raft of bad news and no sign that extravagant spending is back in vogue. While the larger groups with diversified products, such as LVMH and PPR, are better placed to weather the downturn than individual fashion houses such as Lacroix, their premiums are nonetheless starting to look overdone.

A few months ago Burberry traded at a 10% premium to the European market, now that's more than doubled to 25% while LVMH now trades at a 33% premium to the market compared to 27% at the end of March. Even the premiums of those companies, such as PPR, which trades below Burberry and LVMH due to its less iconic brands, have risen. But trading conditions have shown no signs of improvement.

Granted the demise of Lacroix doesn't come as a huge surprise. The designer never turned a profit in 22 years as his flamboyant haute couture struggled to make the transition to ready-to-wear collections. But it was the decision by major stockists such as Saks and Neiman Marcus to reduce orders for the fall collection that was the final straw.

As the top-end department stores struggle, they are likely to cut back still further on orders which will hit the whole sector. In that context, the trading multiples of the luxury-goods sector are starting to look as highly priced as the haute couture they represent.

Source: The Wall Street Journal

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Thursday, June 4, 2009

French Movie "Totally Spies" feat. Karl Lagerfeld

PARIS - Fashion icon Karl Lagerfeld is to lend his voice to an animated feature film for the first time in the French movie "Totally Spies."

Lagerfeld, head designer at French fashion brand Chanel, will feature as bad guy Fabu in the animated action film based on the long-running hit TV series about three high school girls who become secret agents, producer Marathon Media said on Wednesday.

The movie will open in France in July..

As a fashion line, Chanel has been ubiquitous on the big screen recently in the movies "Coco Chanel & Igor Stravinsky" and "Coco Before Chanel" starring Audrey Tautou.

Source: Reuters

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Wednesday, June 3, 2009

Dior Legendary Couture Masterpiece

Dior Ad Campaign
Dior will be taken it's legendary couture pieces away from the usual Rodin Museum tent to inside it's own store for next month's Paris Couture Fashion Week.

The French label will host their show inside the iconic Dior salon at 30 Avenue Montaigne in a bid to return to its brand heritage and history, reports Elle.

Sidney Toledano from Dior told WWD: "I want to do it in this house again to feel at Dior. We really want to transport the spirit."

Source: Female First

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